{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Muthership Creator Strategy","title":"#147 - Why Do Trends?","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/8edb288c\"></iframe>","width":"100%","height":180,"duration":912,"description":"🎯 Main Topic: Why You Should Do Trends (Yes, Even You)\n\nHelen breaks down the why behind occasionally participating in social media trends — even if you're hesitant:\n✅ Reasons to Embrace Trends:\n\nStaying current: Shows you're tuned into the platform's culture.\nAlgorithm boost: Trends get pushed further — they work.\nCommunity building: Viewers relate more when they see familiar content done your way.\nCreative nudge: Trends help you out of ruts and spark new content ideas.\nVisibility: Trends expand your reach — even imperfect ones can go viral.\n🧪 Real Examples:\n\nHelen’s own “Don’t Cha” trend videos crushed it in public spaces (airport, beach, set).\nStudio members like Vicky and Harley Girl gained thousands to millions of views using the trend — even if they didn’t do it “perfectly.”\n\n🔁 Helen's Advice:\n\nDon’t overdo trends — but aim for once a week if possible.\nKeep a folder of easy-to-do trends on hand for when time or energy is low.\nLet trends reflect your niche — not dilute it.\n\n🧪 Unsponsored Items of the Week:\n\nNAD Supplement – Inspired by TikTok, Helen shares how this has possibly improved her skin and overall wellness.\nCreatine Gummies – Watermelon & orange flavors; supports brain health, memory, and neuroprotection, especially helpful for those 60+.\nIZIPIZI Readers – Stylish, comfy readers that fit over contacts and offer a stylish, practical alternative to drugstore glasses.\n \n🔍 Studio Update:\n\nNEW: Studio Free Preview Space!\nAccess the full beginner TikTok course + all free tutorials.\n✨ Searchable by keyword (e.g., “green screen,” “stop motion”)\n🔗 [Link in show notes]\n\nWrap-Up:\nTrends aren’t about looking young — they’re about knowing the social media language. Be playful, be visible, be current. You’re the main character.\n🎧 See you next week!\n ","thumbnail_url":"https://img.transistorcdn.com/IGEiNPcP4VjJINooS42OJ5Bk86KeNJkwGPiAN5TKPTs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kOWJk/NTZlOTdjZWY3ZDkx/ZGE0NzFiMGUwMDdm/ZmU5NC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}