{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Pub Way: An AdTech Podcast for Media Leaders","title":"Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/8f5573a3\"></iframe>","width":"100%","height":180,"duration":1893,"description":"​​In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Amanda Gomez, SVP of Revenue Operations & Ad Technology at New York Post, to explore how news publishers are balancing brand safety, user experience, and monetization while future-proofing their digital products in an AI-driven world.They discuss the shift away from keyword blocklists toward sentiment-driven suitability, why “ad-light” experiences matter as search declines, and how publishers can build loyalty through apps, talent-led brands, and smarter product strategy.Interested in being a guest? Contact us: thepubwaypodcast.com/contact","thumbnail_url":"https://img.transistorcdn.com/yZ8j2WNxv7LR3Zi4q6LsX1nqt8Z8MNr1p9oIW0pHpQY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lZGI1/MDEwNWJhMzY2NjVk/NzU3OTFmNGMyY2E1/MTY5Zi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}