{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Why They Resonate","title":"Erin Halper: What consultants who share content need to realize","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/904f24d6\"></iframe>","width":"100%","height":180,"duration":1820,"description":"Today, experts, consultants, and others who share advice content and thought leadership concepts need to embrace a tough truth. Our guest is the perfect person to help me deliver it. \nErin Halper is the founder of the community business for independent consultants, The Upside. In our episode, we talk about vulnerability in storytelling and how to navigate it well, and we look at a signature story of hers that she uses everywhere but which she debated NOT using for a long time. You'll hear why, and you'll walk away with some ideas to apply to your own communication to have a greater impact. \n\nAs Erin says, everyone has a version of the story she tells, even though all the details are different. And that's why it's so effective. Understanding that one concept can transform how deeply you resonate wherever you show up to write or speak.\nFind and follow Erin at betheupside.com or connect with her on LinkedIn.\n***\nABOUT MY WORK:\n\nDon’t market more. Matter more.\nI help experts resonate deeper. I work with you 1:1 as your peer-level advisor, coach, and strategist on your public speaking, messaging, storytelling, and thought leadership.\n\nYou’ve done lots of things. Now it’s time to [be] a thing. \nSharing scattered thinking → Exploring a big idea\n\"Wall of smarts\" talks → Unforgettable speeches\nConstantly chasing attention → Being highly sought\nSubscribe to my free newsletter at jayacunzo.com/newsletter\nWork with me one-on-one: jayacunzo.com/services\nBook me to speak to your group: jayacunzo.com/keynotes\nConnect with me on social: LinkedIn, Instagram\n\n***\n\nTO RATE AND REVIEW THE SHOW:\n\nLeave a review on Apple Podcasts \n\nLeave a rating on Spotify ","thumbnail_url":"https://img.transistorcdn.com/U_5uFnjlo_zo1xLm_swtwR95pMaitmAz5tjzciVc9Lo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ZjJi/ZWMxODZjNGFmYzk1/ZWRkYjE3MWUzMjM3/ZWY5Mi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}