{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Invisible to Invincible Podcast: Marketing and Branding for High Achievers","title":"EP021 | Leading with Compassion: Transforming Business with Bruno Cignacco","html":"","width":"100%","height":180,"duration":2489,"description":"Let's talk about the concept of \"compassionate business\" - what it is, its benefits to stakeholders, and the impact it can have. Joining us for today's episode is international business expert Dr. Bruno Roque Cignacco to discuss his transformative approach.\nIn this eye-opening conversation, we dive deep into the essence of compassionate business strategies that boost profitability and enhance human connections within your industry. Discover how incorporating compassion can lead to a more loyal customer base, increased market share, and a happier, more engaged workforce.\nBruno shares invaluable insights from his latest book, \"The Art of Compassionate Business,\" shedding light on why transforming your approach to leadership and operations can unlock unprecedented success. Whether you're a budding entrepreneur or an established business owner, this episode is packed with actionable advice to help you build a thriving, human-centric business environment.\nJoin us on this journey from Invisible to Invincible, and let's transform your company culture and customer relationships through the power of compassion. \nBreak free from the old-school profit-driven model and discover a path to sustainable, purpose-driven growth. 🌟\nShow Notes\nThis Invisible to Invincible Podcast episode, hosted by Kendra Losee, features a deep dive into compassionate business practices with guest Bruno Cignacco. Bruno shares his transition from a traditional accountant to a leader in compassionate business, emphasizing the importance of human-oriented practices in achieving success. He discusses his career journey, his role as a university professor in the UK, and his research and books, including 'The Art of Compassionate Business.' \nBruno and Kendra explore how compassion toward stakeholders like customers, employees, and the community leads to profitable and sustainable business outcomes. The conversation highlights the importance of genuine human connections, generosity, and gratitude in...","thumbnail_url":"https://img.transistorcdn.com/9iQugrO3SiyqFSn7Kt-SVrJdU2-bVLFEA5EqDKRTKbw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ3NTQ3LzE3MDE5/MDI5MzYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}