{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"X-Factor Marketing With Wendy Forsythe","title":"Visibility Builds Trust: Mari Arellano on Growing a Real Estate Business From Scratch with Social Media","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/929b7002\"></iframe>","width":"100%","height":180,"duration":1305,"description":"Get my FREE AI Visibility guide with all the strategies, a full 90-day action plan, and a monthly checklist. 👉 https://stan.store/wendyforsythe\nMari Arellano moved to a new city with no sphere, no network, and no local connections in 2018. She started posting on social media and built her entire real estate business from scratch. Today she runs Momentum Real Estate Group at eXp Realty in Southern California, raises six kids with her husband and business partner George, and has been generating real clients from social media every single year. In this episode, Mari breaks down why visibility builds trust, how she turns comments into CRM contacts, why human response always beats automation, what her full conversion system looks like from post to closed client, and how she manages all of it with a 4:30am alarm and two school drop-offs before 8.\nTimestamps\n0:00 - Intro: Mari Arellano, CEO, Momentum Real Estate Group\n 0:45 - Where You Start Does Not Determine Where You Finish\n 1:30 - A Day in Mari’s Life: 4:30am, Six Kids, Two Drop-offs, and a Business\n 2:15 - Why Time Blocking Is Non-Negotiable\n 3:00 - Starting Social Media in a City Where She Knew No One\n 3:45 - Her Very First Client From Facebook\n 4:30 - You Are the Business. You Are the Product.\n 5:15 - Brand Building vs. Lead Generation: How to Think About Both\n 6:00 - What Actually Works in Her Market (Ranch Homes and Unique Properties)\n 6:45 - The Call to Action System That Turns Comments Into Clients\n 7:30 - Why She Stopped Using ManyChat and Kept Humans in the Loop\n 8:15 - How to Move Someone From Instagram DM to CRM Contact\n 9:00 - The Misconception That Social Media Alone Is Enough\n 9:45 - Getting the Phone Number: The Most Important Step\n 10:30 - What Happens When a Post Gets 200,000 Views\n 11:15 - Being a Trendsetter Instead of a Trend Follower\n 12:00 - Husband and Wife Content That Converts\n 12:45 - Her X Factor: Building Genuine Relationships at Scale\n 13:15 - How to Find Mari and Follow Her Work\n 13:30...","thumbnail_url":"https://img.transistorcdn.com/T4nZEAAWvHZ9fu4gyaCj8bw5hXvdEz87UaJyhitOQ6A/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9jNjQw/ZjA4M2FmMTc4Y2Zm/OTEwODkzMWViNTky/OTI1ZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}