{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The ICE Expo Podcast","title":"Episode 7: Sammy TV ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/9331d9cb\"></iframe>","width":"100%","height":180,"duration":2270,"description":"In this episode of the Ice Expo Podcast, we’re joined by Sammy Heaney from Sammy TV, our first female guest on the show. Sammy chats openly about her accidental journey into social media, how creativity and humour became the backbone of her content, and how she carved out a space in the farming, trucking, motorsport and construction worlds.From going live in tractors she didn’t know how to start, to racking up millions of views with off-the-cuff skits, Sammy explains what really works on social media today. She talks about dealing with negative comments, building a thick skin, staying authentic to her style, and why Irish engineering, banter and personality deserve a bigger online platform.A fun, honest and insightful conversation about creativity, confidence, and building a personal brand without losing the crack.\nTimecodes00:00 – 02:30\nPre-show chat, studio setup and getting comfortable before recording02:33 – 03:00\nOfficial intro & welcome to the Ice Expo Podcast\nIntroducing Sammy Heaney (Sammy TV)03:00 – 05:10\nHow Sammy accidentally got started in social media\nEarly Lucky Day videos and stepping in front of the camera05:10 – 06:30\nTikTok taking off in 2021\nCreativity, acting background and finding her on-camera confidence06:30 – 07:25\nLaunching Sammy TV & why creativity is essential to her happiness\nBuilding a team so she can focus on content07:25 – 09:00\nGetting thrown into farming, tractors and machinery\nLearning on the job and going live without a clue09:00 – 09:40\nBiggest viral moments & millions of views\nBalancing humour with promoting real products09:40 – 10:40\nMotorsport, trucks, tractors & future plans\nMoving more into trucking and construction in 202610:40 – 12:15\nFinding community in farming and ag shows\nBeing welcomed in as an outsider and learning along the way12:15 – 13:10\nAdvice for young creators and influencers\nJust start, expect criticism, and grow a thick skin13:10 – 15:30\nHandling negative comments & online trolls\nWhy it says more about...","thumbnail_url":"https://img.transistorcdn.com/FFUUg3zmJxgtUrlETPHqeD3eG0i_yhjQRb2JE5eYaFI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81ZjFm/MjVlMzE0YWYzZjFm/YjI1OWNiZDU2M2U1/NDcyMC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}