{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The BookFunnel Podcast","title":"Direct Sales in Self-Publishing with Katie Cross, The BookFunnel Podcast Episode 10","html":"","width":"100%","height":180,"duration":6419,"description":"Jack, Kelli, and Emma spend time with friend of the pod, Katie Cross! This wide ranging conversation dives into the business of direct sales, building a community of readers, crowdfunding, and Katie's writing process. [Katie Cross's Bookstore] https://katiecrossbooks.com/  Sign-up for Upcoming BookFunnel Webinars https://calendly.com/jack_bookfunnel  Join the Discussion in the BookFunnel Authors Facebook Group https://www.facebook.com/share/g/14N8Xw8JPc/  Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!  [Chapters] 00:00 Introduction to Direct Sales for Authors 00:41 Meet the Hosts and Guest 01:27 Katie Cross's Background and Journey 02:15 Accountability and Creative Projects 10:22 Tips from the Trenches: Self-Publishing Advice 22:47 Deep Dive into Direct Sales 34:15 Affiliate Program Challenges 34:51 Engaging with Readers: Coffee with Katie 35:55 Incentive Programs and Direct Sales 37:35 The Pressure of Direct Sales 41:46 Tracking Reader Behavior 43:45 Strategies for Direct Sales 54:33 Self-Narration Journey 01:05:05 Pricing and Sales Strategies 01:10:44 Launching Books 11 and 12: Ad Strategies and Long-Term Goals 01:12:28 Kickstarter Adventures: Diversifying Income Streams 01:15:50 The Network Series: Special Editions and Future Plans 01:18:02 Balancing Multiple Revenue Streams: KU, Direct Sales, and Kickstarter 01:24:07 The Writing Journey: From Nursing to Full-Time Author 01:28:57 The Katie Cross Method: Writing, Outlining, and Productivity 01:43:34 Upcoming Releases and Future Plans 01:44:55 Final Thoughts and Farewell","thumbnail_url":"https://img.transistorcdn.com/EqmlD7F0gMQjMspBKXmHG0jl55JLnXxB_PFmB7pEcvo/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85YmU3/MzhmZGYxYjM0NDA1/ODg2ZDUwNGRkMzUy/OTMyMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}