{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"HUNGRY.","title":"James Smith - How To Be F*cking Confident and Why “Traditional Marketing is DEAD”","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/93905134\"></iframe>","width":"100%","height":180,"duration":9430,"description":"Honour to sit down and chinwag with Marketing Genius, James Smith.\nJames built a WHOPPA social following through honest, direct, empathetic marketing.\nLast year, he moved into the challenger space, launching Neutonic (a nootropic blend of research-backed ingredients to help boost your productivity) with Chris Williamson and Luke Betts.\nOur conversation is JAM-PACKED with GOLD.\nON THE MENU:\nThe Success Paradox: “Never stop doing the things that make you successful, as you get successful“\nBillboard vs. iPhone Rule: The Attention Landscape is CHANGING FAST, don’t let your EGO get in the way.\nTed Talk vs. Tinder Confidence Rule: “Confidence in one part of your life, doesn’t equal Confidence in other parts of your life” = ACTION = way out of everything\nWhy “Negativity” is Progressive Overload for Creativity: get slightly pissed off to get creative\nThe Ugly Sibling HONEST Marketing Rule: “We have 3 flavours, and this is the worst”\nUber Surcharge Happiness Rule: “All Wins Feel The Same”, so celebrate every small win the same as the big win.\nGeorge Mack Optimism Rule: Why there’s more USA Comedians vs. UK Comedians\nHow Neutonic will SMASH PRIME to pieces: Build a Brand SEPARATE From Your Personal Brand\nUnusual Ju Jitsu x Marketing Laws: Force Yourself into Mistakes = Uncomfortable positions = Unexpected Outrageous upsides\nWhy Sh*t British Weather Is a Super Power Creating So Many Extraordinary Individuals\nWhy Clapham Fitness Influencers are RUINING the World + Declinism\nNassim Taleb’s Psychological Barbell Strategy for Creativity: High Self-Doubt vs. High Self-Belief\nSwimmers Body Illusion Fallacy: “You Don’t Pick Your Sport, Your Sport Picks you”\nConfidence is Your Relationship with Failure NOT SUCCESS\nConfidence comes from Competence. Competence comes from action. Action is the answer to everything.","thumbnail_url":"https://img.transistorcdn.com/gxmV4UzMdxQXxd72h-fgEanMz6IG37j1u683zTmU0ac/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85ZGI4/Y2FkNjcwNmEwMDNm/YWUwOTcyZTM0YzYw/YWU3My5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}