{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"RevOps 500","title":"Email to 400,000 Contacts: The Marketing Mistake That Changed My Leadership | Jessica Crosby","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/93f54492\"></iframe>","width":"100%","height":180,"duration":2574,"description":"What happens when a major email marketing mistake reaches 400,000 contacts?Jessica Crosby shares how she handled a large-scale email campaign mistake, rebuilt trust, and turned a difficult moment into a leadership lesson.\nKey TopicsHandling large-scale email mistakesLeadership and accountability in crisisLessons learned from marketing errors\nTakeawaysOwn your mistakes openly and transparently.Have a solution-focused mindset when addressing errors.Build a culture of support and learning from mistakes.Use mistakes as opportunities for growth and trust-building.\nChapters\n00:00 Introduction and Background\n00:49 The 400,000 Contact Email Mistake\n03:45 How to Handle a Marketing Crisis\n09:21 Recovering From a Major Mistake\n12:17 Building a Culture That Learns From Mistakes\n16:09 Evolving Perspectives on Mistakes Over Time\n20:29 Navigating Difficult Conversations\n24:37 The Importance of Follow-Up\n29:34 Handling Emotionally Charged Situations\n30:05 Learning from Mistakes\n33:51 Building a Supportive Work Environment\n36:23 Innovations at Monarch\n40:45 Connecting with Monarch\nJessica Crosby LinkedIn\nMonarch Linkedin\nSajeel Qureshi's LinkedIn\nComputan's LinkedIn","thumbnail_url":"https://img.transistorcdn.com/y2V80rjshx7xzelhe-463LOyqlLaQgq71ytuxfvYY0U/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQyMDg1LzE2ODU1/NjM4OTUtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}