{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Floral CEO","title":"All things productivity and scaling with Courtney from Coneflower Designs","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/95849097\"></iframe>","width":"100%","height":180,"duration":3314,"description":"Welcome back, flower friends! 🌸 Today, we have a special guest, Courtney from Coneflower Designs, a successful floral business owner who started her journey at Texas A&M University. Courtney shares her inspiring story, from creating wedding flowers for friends to running a thriving floral business. Tune in to discover valuable insights on navigating the floral industry, managing client relationships, and embracing innovation.\nKey Takeaways:\nCourtney's Floral Journey: Learn how Courtney turned her passion for horticulture into a flourishing business, Coneflower Designs, specializing in weddings and events since 2018.\nBusiness Insights: Courtney discusses the importance of staying true to your vision, even when faced with challenging clients or planners. She emphasizes the value of maintaining a positive and respectful approach in all interactions.\nInnovative Solutions: Discover Courtney's approach to streamlining floral operations with tools like the flower library and her famous lazy Susan racetrack. These innovations enhance efficiency and organization in her studio.\nExpanding Revenue Streams: In response to a slow year, Courtney launched new initiatives like coaching calls, a flower library, and an Amazon storefront. She shares tips on diversifying income and adapting to market changes.\nDealing with Challenges: Courtney candidly discusses handling negative feedback and difficult client relationships. She highlights the importance of setting boundaries and maintaining professional integrity.\nSupporting the Floral Community: Courtney advocates for a supportive floral community, sharing her knowledge openly and encouraging collaboration among florists.\nConnect with Courtney:\nInstagram: Coneflower Designs\nFacebook: Coneflower Designs\nWebsite: Coneflower Designs\nResources Mentioned:\nFlower Library: A comprehensive guide to floral products and processing techniques.\nAmazon Storefront: Find Courtney's favorite floral tools and supplies.\nStand Store: Access digital...","thumbnail_url":"https://img.transistorcdn.com/FHz-UgopUhJpJn1O-4JHblhUpmcOM1-ut37jvDGyuz8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84ODcz/NzBkZGFkZjUyZjU5/ZTk5ODAxMTAzZjFj/NDIzNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}