{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Build With AI","title":"# 171 How I convert free mini assessments into $999 AI audits","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/966476a8\"></iframe>","width":"100%","height":180,"duration":594,"description":"Grab the full mini assessment playbook in Notion for free, including the first-call script and the second-call prep checklist: https://corey-ganim.kit.com/0cea7ca381In this solo episode, I hand over the complete free AI mini assessment framework I use to turn business owners into paid clients in two 15-minute calls. I walk through the three levers of ROI, the five questions to ask on the fact-finding call (including the ROI anchor and my favorite, the magic wand question), and how to pick the one bottleneck that sits at the intersection of high frequency and high friction. Then I break down the prescription tree, when to recommend an off-the-shelf tool, Claude Cowork, or a custom Claude skill, and the exact three things you bring to the follow-up call. By the end, you'll be able to run this assessment confidently in about 15 minutes and ask the money question that converts 30 to 50% of free assessments into paid work.Join our AI Operator Academy Community: https://www.skool.com/aioperatoracademy/aboutTimestamps00:00 – Intro00:14 – The lens: one bottleneck, one tool, one upsell00:30 – The three levers of ROI00:57 – Meeting one: the 15-minute fact-finding call01:25 – The forking question01:43 – The repetition question01:58 – The friction question02:10 – The ROI anchor question02:45 – The magic wand question03:35 – Closing call one and booking the follow-up03:55 – Between meetings: frequency and friction research04:43 – Meeting two: prescribing the one solution05:15 – Finding off-the-shelf tools in AI directories06:20 – Claude Cowork vs. a custom Claude skill07:08 – The three things you bring to call two07:40 – The money moment and the upsell questionKey PointsEvery prescription has to pull one of three ROI levers: effectiveness (more revenue), efficiency (hours back in their week), or quality (happier customers). Let the owner pick the lever, then weight everything back to it.Meeting one is pure discovery. Prescribe nothing. Ask the five questions, listen, and...","thumbnail_url":"https://img.transistorcdn.com/fPP_LXbA6Rbv7hw4e1qgK-hy_oKL684f8rf7EF5X7TI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zYWVm/NTk5YjU3OTk3NzAy/YzBlZDkzNzA0ZDIz/MjVjNC5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}