{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Startup to Last","title":"An inside look at building a new product","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/96673718\"></iframe>","width":"100%","height":180,"duration":3452,"description":"In this episode, we talk about the very early stages of building LegUp Benefits, and a bunch of other stuff. \nTopics:\nRick has hired a marketing coach for LegUp, and we discuss how to get the team talking to each other more instead of having everything flow through Rick.\nTyler gives some reflections on leaving LACRM for 6 weeks, and the early days of his sabbatical.\nTyler describes a new positioning idea at LACRM.\nWe discuss the early work on LegUp Benefits including customer validation and learning a new tech stack.\nRick gives an update on his new group insurance efforts.\nWe talk about Silicon Valley Bank even though we don't have anything to say that hasn't already been said.","thumbnail_url":"https://img.transistorcdn.com/-vSjqbtWTNll7MgeZyC2jEo8bjTVqYeUxyrd69Kpda4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI5MzgvMTU2Mzcx/ODYwMC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}