{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Crossing the Enterprise Chasm","title":"Maintaining Developer Trust While Scaling Upmarket","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/96f87f27\"></iframe>","width":"100%","height":180,"duration":1472,"description":"In this episode, WorkOS CEO, Michael Grinich, and Co-founder of Phenomenal Ventures and former Head of Marketing at Plaid, Helen Min, discuss the importance of maintaining developer trust, hiring smart generalists as first marketing hires, and maintaining a robust relationship between marketing and sales. For additional insights, be sure to check out Helen’s blog here: https://helenmin.com/blog","thumbnail_url":"https://img.transistorcdn.com/GOMnH0OPTOhkvo3RUFH0ZtsOoIOM3TG1a1dyV7XW5mY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI0NjE0LzE2Nzgy/MDYzMzktYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}