{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Clotheshorse with Amanda Lee McCarty","title":"Episode 259: I'm With The Brand (pyramids & price tags), part nine","html":"","width":"100%","height":180,"duration":6294,"description":"This episode is part nine in an ongoing series about brands and how they influence our identities and drive consumerism. In this episode, we will continue to explore how the price we are willing to pay for an item (aka \"perceived value\") is directly related to branding:\nWe will get to the bottom of those \"compare at\" prices at off price stores and outlets,\nAn introduction to the term \"anchor pricing,\"\nWhy thrift stores are making a major branding mistake by pricing up certain items, \nWhy trends are so emotional (and a key part of planning a product assortment),\nAnd introducing...THE PYRAMID OF MERCHANDISING!!\n\"TJ Maxx's and Marshalls' comparison prices aren't always what they seem,\" Jennifer Ortakales Dawkins, Business Insider.\n\"TJ Maxx Sued Over 'Compare At' Prices,\" ABC News.\n\"Bargains at Winners not always what they appear,\" Melissa Mancini, CBC.\nThanks for being one of the elite few who read the show notes. Brenda says \"hi!\" Hutch does not because he is grouchy about a particularly intense brushing he had this morning.\nThe new Clotheshorse PO Box: 69 Main Street, Box 16  New Providence, PA 17560\nGet your Clotheshorse merch here: https://clotheshorsepodcast.com/shop/\nFor the next month, use promo code THEPRICEISRIGHT to get 50% off all merch! Amanda and Dustin care for a colony of 12 feral cats and they want to get them all fixed this spring. So help them cover that cost by picking up some hot deals on Clotheshorse merch.\nIf you want to share your opinion/additional thoughts on the subjects we cover in each episode, feel free to email, whether it’s a typed out message or an audio recording:  amanda@clotheshorse.world\nDid you enjoy this episode? Consider \"buying me a coffee\" via Ko-fi: ko-fi.com/clotheshorse\nClotheshorse is brought to you with support from the following sustainable small businesses:\nSlow Fashion Academy is a size-inclusive sewing and patternmaking studio based in Philadelphia, Pennsylvania, founded by designer and fashion professor Ruby Gertz....","thumbnail_url":"https://img.transistorcdn.com/_u71z-ZNs_Ob6wKJAM2DSS8-P3fYJ_G9yobrjlS91nE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xNjll/OTRlMDEwOWM3ZWFh/ODc4ODkxNDIyM2Jj/YjZjMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}