{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast","title":"How to Fix Your Leaking Sales Conversion Funnel","html":"","width":"100%","height":180,"duration":3481,"description":"Stop wasting your marketing dollars and convert your sales leads with a strong conversion funnel.\nWhether you're breaking even each month, or your funnel is leaking money, Ewa Wysocka, CEO at Tribe47, shares how to identify issues with your conversion funnel, and how to fix those issues.\nEwa explains the five stages of a conversion funnel, and why measuring ALL of your marketing platforms assures you are optimizing your ROI. She also identifies the most common mistakes she sees when performing an audit of a business’s funnel and the first steps a business should take to fix a faulty funnel.\nTopics covered:\nRobert Cialdini – Influence – The Psychology of Persuasion\nRobert Cialdini – Pre-Suasion\nSeth Godin\nDan Ariely – Predictably Irrational\nConversion XL\nTraffic & Conversion Summit\nDigital Marketer\nTribe 47\nGoogle Analytics\nMailchimp\nGoogle Data Studio\nFunnels Flows – Mine Mapping Systems\nLucidchart – Mine Mapping Software\nEveryone Hates Marketers - Episode #19 Seth\n\n Resources mentioned:\nWhat are the signs of a broken conversion funnel\nThree situations that businesses face when identifying conversion funnel problems\nWhy tweaking your products pricing can fix your conversion funnel\nWhere to start when your conversion funnel is broken\nHow a business can evaluate their conversion funnel on their own\nThe five unique aspects of a conversion funnel\nWhy it is so difficult to measure sales conversions\nThe most important aspect to look at when auditing your funnel\nThe most common mistakes are when analyzing conversion funnels\nWhat marketers should be learning today to prepare them for the future\nEwa’s top three marketing resource recommendations","thumbnail_url":"https://img.transistorcdn.com/tErK_MMK-L6psKsv8Q2vwohzj73RLm3YvZmMK-IJ5Xk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM3NTE0LzE3MDg2/ODAyNDEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}