{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Love of Here | Life and Work in Northwest Georgia","title":"Entrepreneurship and Community with Janie Hayes","html":"","width":"100%","height":180,"duration":1838,"description":"What happens when a Tennessee girl moves to a small Georgia town and discovers it's the perfect place to become an entrepreneur — twice? That's exactly what happened when Janie Hayes relocated from Murfreesboro to Dalton. What started as a move closer to her husband's family quickly turned into a journey of community engagement, business ownership, and a profound rethinking of what it means to be rich. Janie sat down with us to share how a neighborly text message (\"Ready, set, quit our day jobs\") launched Nickel & Hops, a mobile beverage trailer serving mocktails, coffee, and dirty sodas — and how that first leap gave her the confidence to open Studio Bend, a Pilates and yoga studio in downtown Dalton. Along the way, she opens up about the losses that reshaped her relationship with time, the beauty of gathering women together, and why Dalton's size, location, and people make it a place she'll never leave.\n\nHIGHLIGHTS\n\nHow a single TikTok of a coffee trailer turned into buying a green beverage trailer within weeks\nWhy Patterson Farms townhomes were the gateway to putting down roots in Dalton\nThe Chamber of Commerce's role in giving Janie the confidence to become an entrepreneur — she credits it for about 80% of her entrepreneurial leap\nThe story behind the name Nickel & Hops (it's the founders' maiden names — Nicholson and Hopper!)\nHow the rising non-alcoholic beverage trend found its way into the business plan organically\nWhy opening a Pilates studio required less red tape than a food trailer — just a trip to City Hall\nThree Pilates studios opening in Dalton at the same time, each offering something different — and why Janie sees that as a win, not competition\nErika's emotional first class at Studio Bend, complete with free tomatoes on the table and women of all ages moving together\nSolo parenting a toddler and two businesses while her husband travels for work — and the grace that makes it possible\nHow losing two brothers and her father reframed time as the most...","thumbnail_url":"https://img.transistorcdn.com/32Msm-9Gwlojlmwh9dOdnofsbjwMDCFdOa9IIi5kxJw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zOTc4/NWIzOWNkMjJjYThh/OGMxYTkzMTY3OWJk/OTg4ZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}