{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Retail Remix","title":"How 1-800-FLOWERS.COM, Inc. Creates Connection Through Unique Content Experiences","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/994da341\"></iframe>","width":"100%","height":180,"duration":1337,"description":"1-800-FLOWERS.COM, Inc., is a pioneer in the gifting and entertaining space. By taking a holistic approach to marketing and content strategy, this renowned retailer has captured hearts worldwide, transforming how we celebrate special moments and connect with one another.\nDuring this Retail Remix episode, we sat down with Jason John, CMO of 1-800-FLOWERS.COM, Inc., to learn how the company is driving engagement and loyalty across its growing portfolio of brands. Check out this episode to learn how the company: \nInitiates conversations around critical life moments to serve customers in meaningful ways;\nIntegrates personalization across all brands and marketing touch points; \nInvests in a diverse network of content formats and platforms, from blogs to podcasts; and \nLeverages AI to provide value to customers through unique digital tools and services.\nRELATED LINKS\nConnect with Jason here.\nCheck out 1-800-FLOWERS.COM.\nRead more about customer engagement trends on Retail TouchPoints.","thumbnail_url":"https://img.transistorcdn.com/C1sENdp39uqABVG62swhYhHJtUlW4KaRYcD-MRFgU-4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/Lzc2MzYvMTU4MTM3/Nzc3MC1hcnR3b3Jr/LmpwZw.webp","thumbnail_width":300,"thumbnail_height":300}