{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection","title":"111: Align Your Customer Experience, Marketing, And Shopify Store With The Real Needs Of Key Customer Segments","html":"","width":"100%","height":180,"duration":1918,"description":"Growth Mindset? Invest In Yourself Today!Being an entrepreneur truly is a life of learning. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.My guest in today's episode is Tim Ash, who’s an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker and the bestselling author of Unleash Your Primal Brain and Landing Page Optimization.Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing Influencer To Watch.For nineteen years he was the co-founder and CEO of SiteTuners – A Digital Optimization Agency.Tim helped to create over 1.2 billion dollars in value for companies like Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Symantec, Intuit, Humana, Siemens, and Cisco and countess DTC brands.What You Will Learn TodayThe benefits of personalized content for returning visitors.How to identify and cultivate high-value customers.The paradox of choice overload and customer paralysis.Benefits of a visual hierarchy by reducing distractions.Why you should sweat every customer-facing touchpoint including email, packaging, returns, chat, and phone.Links And Resources Mentioned In This EpisodeTimAsh.comPrimalBrain.com Unleash Your Primal Brain Book | Get it now on Kindle or AudibleSiteTuners.comLanding Page Optimization Book | Get it now on AmazonThank You For ListeningI truly appreciate you choosing to listen today and for supporting the podcast and it's sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read...","thumbnail_url":"https://img.transistorcdn.com/P5duruV2_oDh1uznwVSZlWtxY9S4kqZCtyWoU9GGCcQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZjE5/MjAzY2E2ZjQ5OTk0/MTc1MTZlYTc3ZDVm/NDlmMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}