{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Visa To Venture","title":"Visa To Venture EP 11 – Brewing a Business: Maggie Xue and The Creation of Us Two Tea","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/9d52c701\"></iframe>","width":"100%","height":180,"duration":2420,"description":"In this episode of Visa To Venture, Jacob Sapochnick interviews Maggie Zhu, founder of Us Two Tea, a modern tea and lifestyle brand rooted in Taiwanese culture. Maggie shares her journey from arriving in the United States on a student visa to building a brand from the ground up in one of the most competitive consumer markets.As a designer turned founder, Maggie breaks down how she approached brand-building with intention, differentiated Us Two Tea in a crowded tea landscape, and translated cultural heritage into a modern product experience. She also opens up about the realities of building a company as an immigrant founder, navigating uncertainty, and turning personal challenges into creative direction.This conversation covers practical insights for early-stage founders, including how to stand out in saturated markets, build meaningful networks, think about fundraising, and stay resilient while building in today’s startup environment.Learn more at https://www.ustwotea.com","thumbnail_url":"https://img.transistorcdn.com/zN-AC5Hd1TlT4vCkWUJxGKc5elm0vhLPtEAGLHz-CMc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80Y2M1/NTgxNmRmMWJkMjY0/MGE3NzA1ZjQ3NGJk/MGIyMy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}