{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Service Industry Success","title":"64. Speaking the Customer's Language","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/9dab400d\"></iframe>","width":"100%","height":180,"duration":1091,"description":"How can you speak about - or teach your sales and/or service professionals to speak about - providing your customers a solution in a way that really addresses the customers' needs, and is compelling?","thumbnail_url":"https://img.transistorcdn.com/Gd2VsGVZQHyLXbrdwcngc9r8m8DWdSre5jcsNINqCqc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzIwMDI5LzE2MjIw/OTk0NTYtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}