{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Retail Media Breakfast Club","title":"Shoptalk 2026: AI, Agentic Commerce & Retail Media’s Next Power Shift","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/9db9f5eb\"></iframe>","width":"100%","height":180,"duration":630,"description":"I’m coming to you live from Shoptalk 2026 in Las Vegas, and this ep is packed with rapid-fire insights straight from the show floor. I pulled together six of the smartest voices in retail media to break down what’s actually happening right now beyond the buzzwords. From agentic commerce debates to Meta’s push into in-store data, we’re unpacking the trends that could reshape how brands and retailers work together.We dig into the following: Is AI really going to change how we shop? Why are retailers expanding into offsite media in a more controlled way? And what role does content, especially video, play in the next phase of commerce? If you want a pulse check on where retail media is heading in 2026, this is one you don't want to miss.This episode is sponsored by Mirakl AdsTimeline[00:00] – Live from Shoptalk: rapid-fire industry insights straight from the show floor[01:00] – The agentic commerce debate: will consumers really hand shopping over to AI? [02:30] – Meta’s new in-store data play and the shift toward full-funnel performance metrics [04:45] – Retailers moving offsite: why controlled expansion is the new strategy [06:45] – Innovation overload: how commerce media is evolving across industries [07:15] – Why content, not hype, is the key to making agentic commerce actually work [08:45] – Retail media’s identity shift: from monetization channel to growth driverLinks & ResourcesFollow Kathryn Lundstrom, Commerce and Sustainability Editor @ ADWEEK, on LinkedInFollow Alex R. Arnott, Sr. Director of Retail Media Monetization @ dentsu, on LinkedInFollow Tom Limongello, Host @ The Middlemen Podcast, on LinkedInFollow Saket Mehta, Chief Revenue Officer @ Nift, on LinkedInFollow Leah Logan, Growth Marketing @ Inmar Intellingence, on LinkedInFollow Derek T. Nelson, Sr. Director, Measurement & Retail Media Consulting @ Ovative Group, on LinkedInRead my related articles:Five Ad Servers, Four Takeaways, and One Thread That Tied RampUp Together\"We're All Holding Our...","thumbnail_url":"https://img.transistorcdn.com/leXjG3eX2Oionus255cCT4ARULtDc4JRA6cGjzbnYvM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hNDU3/ODBmMzkwODY0NDEx/ZGJhNDk2NDc0MWY4/NzcwMS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}