{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Bootstrapper's Paradise","title":"Pricing Your SaaS B2B Product - Tips and Best Practices with Check’s Jacob Jolibois","html":"","width":"100%","height":180,"duration":2068,"description":"This episode, Co-Founder of Check Jacob Jolibois talks about building trust with B2B businesses, the importance of properly understanding pricing, and how to price a SaaS B2B product.\n\nJacob is the co-founder and Chief of Product at Check, an early-stage SaaS company helping home service operators streamline and automate their business.\n\nJacob brings together the business, technical, and customer objectives to build a product Operators love to use, improving the quality of life for them and their users.\n\nJacob has spoken on stages around the world from TEDx to Web Summit, the world’s largest tech conference, bringing awareness to the power and impact of design. Here are a few of the topics we’ll discuss on this episode of Product Launch:\n\nHow to build trust with B2B businesses.\nThe benefits of a sales-led approach.\nThe best way to communicate with your clients.\nHow to price a SaaS B2B product.\nThe scaleability of sales teams.\nHow to understand pricing.\nThe process of creating a successful newsletter.\nThe benefits of writing a newsletter. \n\nResources:\nCheck\nFounding Sales\nProfitWell\nArc Browser\nMaking Product Sense\nNxtStep\nPodcast Chef\n\nConnecting with Jacob Jolibois:\nLinkedIn\n\nConnecting with the host:\nSean Boyce on LinkedIn\nSean Boyce by Email\n\nQuotables:\n03:35 - “You’re inserting yourself into the core of their business in a way that is incredibly dangerous if you do it wrong because you can screw up a lot of things in their business and so you have to build trust there and marketing is a slower way to build trust than direct sales, when you build that relationship it changes the game.”\n05:30 - “You’re not charging enough for the value you provide these people are relying on you to run their business you provide extreme value there charge what you’re worth if you’re not charging what you’re worth it’s going to have a long hard road ahead.”\n11:10 - “A lot of Founders have the tendency to underprice and the reason is it’s scary to hear no and so you want to make...","thumbnail_url":"https://img.transistorcdn.com/B0rBF_s0upJdRqXoy4_4rHlfSlZONOaHnrUmmpOi708/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYmIx/MTMxNTExY2VjZjIz/NjEzNWFhNmI4OGZl/ZDliMy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}