{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Transformation","title":"#365 S2 Episode 234 - TRANSFORM AND SELL OUT: The Transformations That Need To Happen In Sales","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/9fa65709\"></iframe>","width":"100%","height":180,"duration":521,"description":"In order to reach the next level, things need to change, evolve, to transform.\n\nGreg is back with Collin, and he will be talking about the top 3 transformations that need to happen in sales. Tune in to find out what these 3 transformations are, only here in the latest episode of Sales Transformation.\n\nPower up your podcast experience by joining our Free Podcast Community!\n\nAre your Reps hitting their quotas this 2022? If not, then a Wingman Free Trial is what you need!\n\nHIGHLIGHTS\n\nThe things sellers can do in a B2C environment\nThe 3 transformations that need to happen\nFrom pitching to creating awareness\nTransforming the seller's role\nThe transformation from an art to a process\n\nQUOTES\n\nGreg says we must transform, and this is the first one: \n“I love the title of your program, Sales Transformation, because its transformation absolutely needs to happen, and there are three that I'm really passionate about. The first one is transitioning from pitching products   to creating awareness.”\n\nWhat Greg suggests as the second transformation: \n“The primary role is to be an expert on a customer's buying decision process. Now notice, that I didn't say an expert on the selling process is an expert on the buying process. They should be there to go there and guide, provide guidance, direction, suggestions, to help customers make better buying decisions.”\n\nWhat Greg suggests as the third transformation: \n“The last transformation we were just talking about is transforming sales from an art form to sales as a process.”\n\nConnect with Greg and learn more about what he’s been working on!\n\nAbout Greg\nAbout P3 Selling\nP3 Selling Website\n\nConnect with Collin and find out what’s new in Sales Transformation and other things he’s up to:\n\nAbout Collin\nAbout Salescast\nSalescast Community\nSales Transformation\n\nWanna kick off your own kick-ass podcast?\nAlready have one? How about growing it, or even monetizing it?\n\nLET’S TALK.","thumbnail_url":"https://img.transistorcdn.com/gT3LxgFsrQd19O2qQau5fvzVHa5lubjdb8QL-8RKUDU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82OWNm/MDFlMzMyYjc4NGVl/MjdhYTA5MjA2ZTdh/MTdiNy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}