{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Clotheshorse with Amanda Lee McCarty","title":"Episode 264: pLEAsE, no more nostalgia slop (dELiA*s revisited)","html":"","width":"100%","height":180,"duration":6009,"description":"As we discussed in the previous episode, nostalgia is so @#$%ing lucrative. So of course, everyone is trying to cash in with some nostalgia slop of their own...including Target.  In this \"very special episode,\" we get started by dissecting the Target x dELiA*s \"collab.\" The second half of the episode is pulled directly from the vault: a 2020 minisode all about the rise and decline of dELiA*s!\nIn this episode, we will discuss:\nMore examples of \"zombie brands\" and licensing\nWhy a company like Target is desperate for a way to win back customers\nThe history of dELiA*s (with some stops along the way with Alloy and Moxiegirl)\nThe power of a mailing list in the catalog world\nThe origins of the iconic dELiA*s font\nAnd so much more!\nWant some more dELiA*s nostalgia? Check out this amazing tumblr account!\nThe new Clotheshorse PO Box: 69 Main Street, Box 16  New Providence, PA 17560\nGet your Clotheshorse merch here: https://clotheshorsepodcast.com/shop/\nIf you want to share your opinion/additional thoughts on the subjects we cover in each episode, feel free to email, whether it’s a typed out message or an audio recording:  amanda@clotheshorse.world\nDid you enjoy this episode? Consider \"buying me a coffee\" via Ko-fi: ko-fi.com/clotheshorse\nClotheshorse is brought to you with support from the following sustainable small businesses:\nSlow Fashion Academy is a size-inclusive sewing and patternmaking studio based in Philadelphia, Pennsylvania, founded by designer and fashion professor Ruby Gertz. Ruby just launched CLO3D for Custom Fit: a 12-week beginner-friendly online course in virtual patternmaking with CLO3D software. Instead of making sample after sample, you can now customize avatars that match your real body measurements and fit-test garments virtually—before cutting into a single piece of fabric. You can also work from your pre-existing paper or PDF patterns! \nThis course is designed to get you over the initial hump to working confidently in the program. It includes 300+...","thumbnail_url":"https://img.transistorcdn.com/_u71z-ZNs_Ob6wKJAM2DSS8-P3fYJ_G9yobrjlS91nE/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8xNjll/OTRlMDEwOWM3ZWFh/ODc4ODkxNDIyM2Jj/YjZjMS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}