{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Funnel Radio","title":"SFR 283: I Leased An Office For Free","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/a08d7e98\"></iframe>","width":"100%","height":180,"duration":1162,"description":"From a 300 sqft room to a 3200 office (for free)   We’re (finally) getting an office space, and I wanna walk you around real quick to share a principle with you that I learned from Russell which means that taking on this space isn’t actually gonna cost me a dime!   I’m also gonna reveal to you:    The next 3 revenue-generating moves I’m making...     What’s coming after Sales Funnel Radio ends, (Yep, you heard that right!)...     Why NOW is the right time to move into a larger space…     Why you don’t need a ton of equipment to succeed and why bootstrapping doesn’t need to hold you back...     Why my office is a MASSIVE mess… and WHY I don’t care!    But first, I want to let you into the dream I have for my NEW space…   HACKING ENTREPRENEUR SUCCESS   I’ve had several people reach out and ask:    \"Stephen, why don't you have an office yet? You've made a lot of cash very fast in a short amount of period of time.\"   And the answer is that it made no sense to take on a BIG office space (when I can work from the couch)…    *Unless I have revenue plans attached to ‘that space’ as well*    And this principle is something I learned very early on from Russell!   When ClickFunnels was looking for a new office, not only did they find the shell of a space they wanted, they also drew all the things that they wanted in there.   And then, revenue-wise, in order to pay for it, Russell made sure he launched a product that would cover waaay more than the lease payment of that new building.   And he did that every single time he had something expensive to pay for...   For example:   When Tony Robbins came to speak at Funnel Hacking Live, it was expensive, man.    Tony Robbins is really, really expensive.   And so…   Russell put on his marketer hat and said, \"How can I pay for that?\" and then, he started coming up with clever ways in the FHL event to raise the money to pay for Tony.   And I'm doing the same thing here (...without Tony, but you get my drift?!).   This office is NOT...","thumbnail_url":"https://img.transistorcdn.com/wYNmCvUWj1HUVsTnnGxfHEkoAfnnZqMMXf3202FAPb4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTU2/NzhmMjJmMTlhOWY2/ZmE2ZTAzOWEzNzE3/MzQ0NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}