{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"When David Met Goliath","title":"Anders Jones, CEO of Facet Wealth Management: Why flat-fees and AI are opening a new frontier in wealth management","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/a10cac8e\"></iframe>","width":"100%","height":180,"duration":2590,"description":"In this episode of When David Met Goliath, host Narry Singh sits down with Anders Jones, Founder and CEO of Facet Wealth Management, to explore how a new generation of financial services startups is tackling one of the industry’s most persistent failures: access. Anders shares how Facet is rethinking wealth management for the “mass affluent” through a flat-fee subscription model, human-led advice, and deeply embedded AI. From the regulatory quirks that inspired Facet’s creation to the unit-economics discipline that makes the model work, Anders explains why serving the middle of the market is both a moral opportunity and a commercial advantage.When David Met Goliath brings together leaders from global incumbents and founders from fast-growing challengers operating in the same industries. Each miniseries pairs a Goliath and a David to explore how scale, structure and experience collide with speed, experimentation and innovation… and why the most meaningful progress happens when the two sides collaborate rather than compete. Brought to you by AlixPartners. Enjoyed this episode? Subscribe to When David Met Goliath on your podcast app of choice to hear how founders and global leaders are reshaping industries, and why collaboration between Davids and Goliaths is becoming a competitive advantage.Key moments[00:02:00] The regulatory spark that revealed a broken advice model[00:06:00] Why asset-based fees fail the majority of households[00:08:00] How Davids win by going down-market where Goliaths won’t[00:10:00] The flat-fee subscription model behind Facet[00:12:00] Serving 450 clients per advisor — with more human time, not less[00:14:00] Designing financial planning for monthly, real-world decisions[00:18:00] Why incumbents struggle to turn data into disruptive innovation[00:20:00] Building software-like unit economics in a services business[00:22:00] The costly lesson of underestimating customer psychology[00:28:00] Partnering with banks instead of competing with...","thumbnail_url":"https://img.transistorcdn.com/H41hkNJMZ0ev_mBgCKnY4I-4l5XIeMA0lvi5deh9GKM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81NjMy/M2NiMTRlYTZlOWE0/NzgzYWE1ZGU4ZmFj/ZTViNS5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}