{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Masters in Marketing Agency","title":"Branding Brilliance: Crafting a Law Firm's Digital Identity","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/a135bb71\"></iframe>","width":"100%","height":180,"duration":2507,"description":"Take a seat and learn from Adam Warren, the CEO of OpenJar, as he dives into the world of high-performance advertising, children's book writing, and movie-making. With a drink of creativity and a splash of legal marketing expertise, this episode is more intoxicating than a happy hour at your favorite bar.Here are a few of the topics we’ll discuss on this episode of Masters in Marketing Agency Podcast.Unique insights into legal marketingTips on creating effective brand contentThe importance of website conversion optimizationStorytelling in professional brandingDiscussing OpenJar's agency successResources:OpenJarA Bear with PantsDevNoodleConnect with Adam Warren:LinkedInConnect with our hosts:Josh Hoffman - LinkedInAlex Garashchenko - LinkedInQuotables:19:06 - Just when you thought, especially as a marketer, you've seen everything. We haven't, we've only seen everything up to this point, but tomorrow is going to be another monkey wrench. And so I'm gonna be dealing with tomorrow with fresh eyes, with fresh experience, and having to learn as I go. And, you know, I think that is something that I reminded myself of in writing that book to keep it from scaring me away from doing it. And believe me, I thought about not doing it about 30 times. In fact, I didn't tell anyone but my wife and kids for the longest time that I was even doing it. In fact, the majority of people who know me didn't know until I finally had the book in my hand. So it was a big secret to sit on because I did not want to disappoint if I decided an 11th hour back out. But even in other parts of my career, my first movie, you know, I had no idea what I was doing. I just generally don't let that be the deterrent. 31:56 - So it's easy for us to figure out what the client's budget is, figure out what they need, and then plug them into the media and the content that's appropriate for them. If there's something we don't offer, let's say I, would like to have some controls over the website development. We...","thumbnail_url":"https://img.transistorcdn.com/9HFX6i0TzOia311sMPjbjib_E3w7aImGetF-LN1PCVs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzI3OTY2LzE2NDM2/NDk3ODEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}