{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Disruptors for GOOD | Social Entrepreneurs and Social Enterprises","title":"Meet KENT, Building Super Natural Basics Without Plastic","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/a2c24b15\"></iframe>","width":"100%","height":180,"duration":244,"description":"In a fashion industry built on shortcuts, KENT has taken the harder road on purpose.Founded by Stacy Grace, KENT is a super natural basics brand focused on one simple but radical idea, underwear and essentials should be made entirely without plastic.No spandex. No polyester. No hidden synthetics.Just organic, plant based materials that are healthier for people and capable of returning to the earth at the end of their life.While many brands claim sustainability, KENT operates with a stricter definition.Every product is designed from fabric to thread to elastic using 100 percent natural materials, with the explicit goal of creating basics that can be composted instead of sitting in landfills for centuries.","thumbnail_url":"https://img.transistorcdn.com/CMjNZSE9-K1JHNGSgWvPa6AJ4pONoFgGpZ_VdP2tKuY/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYmNk/ZGY5M2ZlMGFmY2Rl/NDQ3NmU1MmNhMjg0/YWNiZS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}