{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Attributed - A podcast by Dreamdata","title":"What is MQL Attribution? ","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/a4406699\"></iframe>","width":"100%","height":180,"duration":1500,"description":"Steffen Hedebrandt CMO and Co-fonder at Dreamdata is a guest on Metric Stack Podcast by Klipfolio. Together with Allan and Lauren, hosts of the show, they are discussing marketing qualified leads and how to attribute them to revenue. \r\n\r\nEverything from tracking MQLs and how MQL attribution actually works to chatting about differences between account-based attribution and lead attribution. Are you curious about which metrics matter while trying to attribute MQLs? Buckle up and listen to this episode. \r\n\r\n\r\nEnjoy it and don’t forget to subscribe and leave us a comment. \r\n\r\n\r\nFor more episodes subscribe to Metrick Stack: https://www.klipfolio.com/metric-stack/episodes\r\nVisit website: https://www.klipfolio.com/\r\nConnect with Lauren and Allan: https://www.linkedin.com/in/allanwille/\r\nhttps://www.linkedin.com/in/laurenthibodeau/\r\n\r\nConnect with our host Steffen: https://www.linkedin.com/in/steffenhedebrandt/\r\nVisit Dreamdata’s Website: https://dreamdata.io/","thumbnail_url":"https://img.transistorcdn.com/9B73a2bRrurq7UHrYQcmczS4W0y3MxGzbwGrDi4NuAw/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lYzQ5/YTc5NWIyZWQxNWRi/ZTJjYTc5YTRiODJk/ZWFiZC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}