{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Humans of Martech","title":"69: How marketers can stay informed and become AI fluent","html":"","width":"100%","height":180,"duration":1744,"description":"What’s up folks. This is part 2 of our deep dive into AI impacts on marketing jobs.In our last episode we introduced the topic and covered how fast AI could replace marketing jobs and what the transition might look like. It's not like our jobs are gonna vanish overnight, but the shift is happening faster than many of us realize. AI's no longer just a loosely backed buzzword; it's doing things today that we used to think were impossible. So, as marketers, we've gotta take this tech seriously.Next up, 2. Staying informed and keeping up with changes (today)3. Practical ways marketers can adapt for the AI-driven economy4. Find the top AI marketing tools and filter out the noiseOutlineHere are some of the topics for this second episode:Staying informed, who to follow, courses to check outIn person events and networkingExploring new sources of incomeHere’s today’s main takeaway: The impact of AI on the job market is difficult to predict in 5 years let alone 10. The only way to future proof your career and position yourself to thrive in an increasingly AI-driven economy is by staying informed and developing new skills. We’re going to double down on some of these in today’s episode.Commentary/question on shiny object syndrome vs being an early adopter.As a marketer, it’s our job to stay modern - it’s true of any job, but marketing is on the next levelWe self propel change and create our own reasons to change things up. We suffer a bit from herd mentality as well – I think we tend to rush the new trend, be it TikTok or ChatGPT and choose saturation instead of considerationI don’t think the value of being an early adopter is being “first;” rather, it’s giving yourself time to immerse yourself and begin to master the topicTo learn a topic, you simply can’t read 5 blog posts and master it; I firmly believe you need to get hands-on experienceShiny object - Try to make a buck, dispose of poor performer, invest in top performers; easily distracted by next objectEarly adopter -...","thumbnail_url":"https://img.transistorcdn.com/4eBcAi2MlxuVPdaWgcnwbeXVYH5naGhZe-qIuSYOdjU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hZGE5/NTRiZjYwMDI0NWM5/MmE4MDQ1NWJlODA3/MjUxYy5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}