{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Changing The Industry Podcast","title":"Episode 107 - Choate Engineering Performance Service Manager - Ethan Ross","html":"","width":"100%","height":180,"duration":4650,"description":"In this episode, David and Lucas sit down with Ethan Ross, the service manager for Choate Engineering Performance in Bolivar, TN. Ethan took an unconventional path to his position, spending time in the armed services before getting his degree in history. \nHaving found himself in a new position and a new industry, Ethan struggled to make things work. He was on the cusp of quitting until a fateful phone call helped enact the change he needed. \nEthan’s introduction. 0:01\nLeadership changes when you have a gun in your hands. 7:21\nThe story of blue-collar America is the same across the country. 11:58\nWhat do you expect from a technician? 16:35\nHow to get more listeners to your podcast. 17:40\nHow to use social media to get your message out. 21:09\nThe problem with the “five percenter” mentality. 22:51\nThe next step in the journey. 27:40\nHe looked at the business and said, “We’ve got to do something about this.” 32:05\nThe disconnect between numbers and the practical behaviors that lead to better numbers. 37:20\nHow do you explain your profit to your employees? 41:35\nHow do you make sure the right parts are on the parts list? 45:36\nWhat’s easier to do when you’re working on a single truck or a single brand? 51:44\nIf you don’t understand the numbers, you’re not going to understand the business. 55:06\nWhen your part numbers are off, your matrix is wrong. 59:38\nHow many shop owners have complained that they don’t like the Optimizer because they can adjust their prices? 1:05:07\nWhat’s up with these trucks that have 1000 horsepower? 1:09:36","thumbnail_url":"https://img.transistorcdn.com/TmFutVBA2CXrbhzBSzhfJLpfqgewMMYGUnLcyfdNyvc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzM3ODY2LzE2NzQw/ODM5MjItYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}