{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"What Works","title":"EP 187: Spring Cleaning Your Small Business","html":"","width":"100%","height":180,"duration":866,"description":"\n\n\n\n\nThe Nitty Gritty:\n\n\n\n* Why taking the time to tidy up your business is so important * The 3 ways Tara has cleaned up her business over the last few years* Information on The What Works Network Spring Cleaning Virtual Conference* Plus, a sneak peek of interviews coming out in March\n\n\n\n\n\n\n\nDoes your business spark joy?\n\n\n\nOr are you overwhelmed by the piles of business clutter that have grown up around you over the years?\n\n\n\nMaybe you have dusty products in one corner of your business, crusty old marketing assets in another, and a mess of outdated prospects in another.\n\n\n\nIf you’re like me, that kind of business clutter can weigh heavy on your mind.\n\n\n\nSix months after I started my very first website, I had the opportunity to purchase a website from a friend who wanted to get out of the blogging scene. She had a much bigger audience and a global platform. I seized the opportunity and used it to catapult my ambitions into the big time.\n\n\n\nBut a few years after that initial purchase, I had moved on to other things. \n\n\n\nI was coaching and teaching business to a different audience and using my own name as my brand.\n\n\n\nYet, that website persisted.\n\n\n\nI had a team member manage the editorial calendar and guest contributions. We’d stopped selling ads—so the site wasn’t generating any revenue directly—but we occasional used it to promote other offers.\n\n\n\nOn paper, the website didn’t take up any of my time or energy.\n\n\n\nBut mentally? That was a different story.\n\n\n\nOf course, I only discovered the mental load of that website when I decided to sell it.\n\n\n\nWhen I finally handed off the keys to the domain name, email list, and web host, I realized just how much the upkeep of that website contributed to my baseline stress level.\n\n\n\nWhat a relief!\n\n\n\nI wish I could say that was the only time an old opportunity took up space in my brain… but it certainly was not. Is not.\n\n\n\n* I don’t use Twitter at all anymore but I still have it on my phone. My account is still active....","thumbnail_url":"https://img.transistorcdn.com/AmfGeDL96-fhMaeOcqmX7TK_eWrvTLco6OJj2QpZtZI/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80NGUx/OWY5ZDg1M2E5MmU3/ZjEwOWVmNDM3MWVh/ZjZlOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}