{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The Insider's Guide To Finance","title":"Why All Public Companies Need to Be Media Companies w. Jay Martin","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/ab60b758\"></iframe>","width":"100%","height":180,"duration":2442,"description":"Jay Martin is the CEO of Cambridge House International. With his team, Jay has produced some of the largest small-cap investor conferences in Canada. That is until his business came to an abrupt standstill when COVID-19 struck.\r\n\r\nFortunately, he was able to pivot on a dime. A key part of their successful transition was their YouTube channel and newsletter that was built leading up to COVID. Jay shares why it is an absolute requirement for companies to become content producers themselves to succeed.","thumbnail_url":"https://img.transistorcdn.com/VfJRaWtqgMHMVTHXtKF2E5CoLBi7MQNSG6llSrRihhM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzE5NTUwLzE2NTc2/NDU0MDEtYXJ0d29y/ay5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}