{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Dive: Foundations for C-Store Sales Associates","title":"Product Knowledge - Frozen Foods & Dairy for Convenience Store Sales Associates","html":"","width":"100%","height":180,"duration":866,"description":"Dive from C-Store Center - Product Knowledge: Frozen Foods & Dairy for Convenience Store Sales Associates\nEpisode 45 Duration: 15 minutes\nJoin host Mike Hernandez as he transforms convenience store sales associates into product experts who confidently guide customers through frozen food and dairy selections. Learn comprehensive techniques for understanding product categories, mastering storage and quality indicators, communicating features and benefits effectively, dispelling nutrition myths, and implementing upselling and cross-selling strategies that enhance customer satisfaction while boosting sales through informed, personalized recommendations.\nEpisode Overview\nMaster essential product knowledge elements:\nFrozen food category understanding\nDairy product expertise development\nStorage and handling protocol mastery\nQuality indicator identification\nNutritional benefit communication\nFeature and benefit articulation\nUsage tip and meal idea provision\nCustomer need assessment techniques\nUpselling strategy implementation\nCross-selling opportunity recognition\nFrozen Food Category Understanding\nLearn to implement:\nProduct range recognition\nFrozen vegetable knowledge\nReady-to-eat meal expertise\nDessert option familiarity\nBreakfast item understanding\nCategory distinction clarity\nConvenience Communication\nDevelop approaches for:\nNutrition preservation explanation\nBusy customer targeting\nQuick meal solution promotion\nHealthy option highlighting\nTime-saving benefit emphasis\nLifestyle alignment demonstration\nStorage and Handling Mastery\nMaster techniques for:\nTemperature requirement understanding\nQuality maintenance explanation\nSafety assurance communication\nFlavor preservation methods\nTexture retention protocols\nCustomer education provision\nQuality Indicator Identification\nCreate systems for:\nFreezer burn recognition\nPackaging integrity assessment\nIngredient list evaluation\nMinimal ingredient identification\nClear packaging preference\nQuality product selection\nDairy Product...","thumbnail_url":"https://img.transistorcdn.com/zrZxScRcZFmn69MZIrXmmbPFetZsQRVzOB-QfZwX7Nk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8yNDUy/YTkzYmMxZWViMjRk/ODBlODViZjVjYTBh/MzNlOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}