{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Franchise Leader Spotlight","title":"How Kathy George Outpaced the Industry | President, Spherion Staffing & Recruiting","html":"","width":"100%","height":180,"duration":1667,"description":"Kathy George, President of Spherion Staffing and Recruiting, joins Katherine LeBlanc at IFA to talk about the leadership framework that helped an 80-year-old staffing franchise outpace its competitors and its parent company in a year the industry was forecasted to contract.Kathy walks through the 20 Mile March - the collective two-year goal structure she set the night before getting on stage at national convention - and the weekly, monthly, and quarterly communication stack that turned a shared goal into franchisee-to-franchisee accountability. She also gets candid about radical transparency as a real operating principle, the succession challenge building inside multi-generational franchise systems, and why she's had to say no to protect the brand she stewards.If you lead a franchise brand and the gap between what HQ knows and what franchisees feel is wider than you'd like - this one is for you.Brought to you by MyPodcastHost - private internal podcast channels and the Franchise Podcast Network for franchise brands that take franchisee communication seriously. mypodcasthost.com","thumbnail_url":"https://img.transistorcdn.com/4_h0kGDGGaZTQsS5NK8suw7nf_131fbDb5ldSJSGMck/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS80YzJj/NjdkNmE1YmY0YmM0/MzdlZjZhZmEwNTVl/ZTk0MS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}