{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Where Brands Get Their Edge","title":"Did Domino’s Play It Too Safe? Breaking Down Their “New” Rebrand","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b218093b\"></iframe>","width":"100%","height":180,"duration":958,"description":"Send us Fan Mail Domino’s just dropped a new logo, new packaging, and a fresh jingle… but did they actually take a risk or just turn the saturation up a notch?   In this episode of Where Brands Get Their Edge, Borzou and Amanda break down Domino’s latest brand evolution: the brighter blues, the refined logo, the “mmm” sonic branding, and the Shaboozey jingle that lasts about as long as a TikTok. They debate whether this is a smart, subtle refresh for a brand with massive equity—or a missed op...","thumbnail_url":"https://img.transistorcdn.com/q0YDzYhdl1Dr8BMlHpRqCxtl1XYWWQsueYkd9mlnxUM/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82NDU2/OWZiNTFiZTY0MDM3/NjYyYTlhNTFhNWRj/NzM4MC5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}