{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Trillion Dollar Ads","title":"Goodbye Cookies, Hello Privacy? The Ad Shift Explained","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b49cb3ea\"></iframe>","width":"100%","height":180,"duration":1749,"description":"How did a random internship at eBay lead to a thriving career in advertising?\nDive into this episode of the Trillion Dollar Ads Podcast where Timmy Bankole reveals his unexpected journey from an eager intern at eBay to a key player in the ad tech scene. Hear firsthand how Timmy fell in love with the challenges and innovations of advertising and how he's shaping its future. Join us for a candid discussion on the seismic shifts in digital advertising and the personal stories behind the success!\nIN THIS EPISODE\n(00:00) Discover the Internship that Sparked a Career!\n(01:30) What Happens When Third-Party Cookies Crumble?\n(02:30) Early Changes in Advertising: A Personal Take\n(04:00) Navigating Shifts: From Ad Sales to App Tech\n(06:00) Is First-Party Data the Advertising Holy Grail?\n(09:00) Strategies for Engaging Modern Audiences\n(12:00) The Real Impact of Data Clean Rooms Revealed!\n(15:00) How Small Publishers Can Innovate with Limited Resources\n(18:00) The Balance Between Revenue and User Privacy\n(21:00) Exploring Alternatives to Google's Dominance\n(24:00) The Future of Publisher-Advertiser Relationships\n(27:00) What Lies Ahead for Digital Advertising?\nHost: Jayesh Easwaramony\nAPAC Digital Advertising & Martech Specialist | Founder, Spectra GlobalJayesh is a leading expert in APAC’s digital advertising and martech landscape and founder of Spectra Global, a consulting firm that helps media, telcos, and retailers accelerate adtech transformation and monetize data through cost-efficient platforms, growth marketing automation, and personalised CX strategies. Previously, he scaled InMobi across APAC, positioning it as a bold alternative to Big Tech by securing deals with top advertisers, agencies, and publishers, while executing over $400M in ad campaigns. He also led the award-winning Capstone team, which won over 60 awards for pioneering advancements in AR, chatbot, and location-based ads, blending data and creativity.\nGuest: Timmy Bankole\nAssociate director, digital...","thumbnail_url":"https://img.transistorcdn.com/CFzI2Ek76VR8uLgfQ-wbluld0uKWxXuNOjFnocwe9Y8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS84MzIw/OTllNTYwMmNiZDQ3/YWRmZjNmNjNjNGZj/YTA5Mi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}