{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"FULL COMP: The Voice of the Restaurant Industry Revolution","title":"Episode 163: Creating Timeless Events: Eileen Wayner of Tales of the Cocktail","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b4a3f545\"></iframe>","width":"100%","height":180,"duration":1722,"description":"What's the best event you've ever been to? What made it special? What do you remember most vividly about the experience?\nOne of my favorites is Tales of the Cocktail in New Orleans, an event as dynamic as the city it was born in. Today we chat with Eileen Wayner, the CEO of the foundation to talk about what it takes to create an event that is as educational as it is entertaining for the last 20 years.\nTIME STAMPED SHOW NOTES\n[2:18] For the industry, by the industry: determining what's important.\n[5:42] The evolution of an event: delivering the world's best cocktail conference\n[10:15] Connecting through the rich and robust spirit of New Orleans\n[13:15] What makes a great event: inspiring attendance\n[18:38] Luring people back to bartending as a career\n[20:25] The work we need to do as an industry\n[21:22] Looking to the future: what's coming next for Tales of the Cocktail\n[23:44] We all thrive when we all thrive: Exploring values and responsibility\n[26:55] Why Hospitality is the best industry in the world\nThat's Eileen Wayner. For more on Tales of the Cocktail visit https://talesofthecocktail.org\n\nFULL COMP is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.\n________________________________\nCLICK HERE to Chat with Josh\nFree Download: 5 Steps to Achieve a 15% Net Profit\nWe have a lot more content coming your way!\nBe sure to check out the FULL COMP media universe by visiting:\nFULL COMP\nRestaurant Marketing School\nThe Playbook\nIndustry Town Halls","thumbnail_url":"https://img.transistorcdn.com/6OAanP6N7rKCCEP4OYgZT_i74QmCwgk2rH1cSWqhfvs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS8zYzkz/MGQ5M2Y5MWZmM2E0/NGM3MzFmNzQ0OGZl/NDhhYi5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}