{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Send & Grow by SparkLoop","title":"How Noor Chopra grew Touristy to 100k+ subscribers 100% organically","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b4c0570b\"></iframe>","width":"100%","height":180,"duration":2129,"description":"Enjoying the podcast? Then you'll LOVE the Send & Grow newsletter where we share deep dives, tips, and news for smart newsletter operators like you.\nWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Noor Chopra. Noor writes the Touristy newsletter: \"quick bites on Business, Tech and the Future of Consumer Culture, served with a side of millennial sarcasm.\"\nTouristy, loved for its witty tone and skimmable format, has captivated a diverse audience, soaring to an impressive 111,000 subscribers in just four years. The impressive part? She's grown it 100% organically. \nIn this episode, Dylan & Noor discuss…The Birth of Touristy: How a pivot during the pandemic led to the creation of a unique newsletter platform.Growth Tactics: The unscalable yet effective strategies Noor employed to kickstart subscriber growth.Content Creation: The art of curating engaging and relevant content that resonates with readers.Monetization Journey: From the first ad dollar to a diversified revenue stream without spending on ads.Engagement Secrets: Maintaining an astonishing open rate and the role of visual content.Future Aspirations: Noor's vision for Touristy and potential ventures into podcasting....and much more!OTHER LINKS MENTIONED\nTouristy newsletter\nNoor on LinkedIn\nNoor on Twitter/X\nDylan on Twitter/X\nSparkLoop.app\nSparkLoop's Paid Recommendations — the game-changing way to instantly monetize your newsletter.\nSparkLoop Partner Programs — grow your newsletter at 10x speed.\nSparkLoop Affiliate Contest","thumbnail_url":"https://img.transistorcdn.com/X6Jol7Kb3RBvpOzZ9ydgCbaoOCbOLB2smnpqf6utYKs/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iODA3/OGNkZWVjZmJmOGY0/MTY5ZGZmMjYyYmFm/OWZmNi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}