{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Inside BS Show","title":"How to Win Clients Without Sounding Desperate | 879","html":"","width":"100%","height":180,"duration":2269,"description":"On this episode of The Inside BS Show, Dave Lorenzo interviews commercial insurance specialist Jonathan Mayotte of Thornton Powell. Jonathan shares how he transitioned from a radio career to insurance, and how he’s successfully grown his book of business in a crowded industry. He discusses the power of relationship-building, standing out by asking the right questions, and using local community involvement (like chambers of commerce) to build long-term business connections. The episode is packed with insights for professionals looking to differentiate themselves, start from scratch, and build valuable networks.What You’ll Discover Today:How Jonathan transitioned from radio to commercial insuranceWhy being yourself is your best sales strategyThe role of community involvement in business developmentHow to uncover insurance gaps and win over prospectsWhy building a network is a long-term gameHow to avoid “desperation breath” in salesWays to start meaningful conversations with business ownersKey Topics Discussed:Leveraging chambers of commerce and networking groups like BNI and ProVisorsHow to approach cold outreach with valuable informationUsing workers comp expiration data for strategic outreachThe importance of educating clients on cyber liabilityBalancing client service and new business developmentJonathan’s ideal clients: restaurants/bars, professional services, and trade contractorsThe industries that are more challenging, like long-haul truckingHis top three lessons: be patient with networking, celebrate small wins, and don’t be afraid to failCall to Action: Want to grow your business like a pro? Start by downloading your free business development plan at RevenueRoadmapGuide.com. Want to speak to Jonathan? Call him directly at (217) 649-4714.","thumbnail_url":"https://img.transistorcdn.com/PiZj2Jvm0A50__OqC5DH07qJG7fmMYBgHzZdsz2P7co/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83ZDIx/MjEwZDNiZDMwN2Uw/YzJiNjE0ZTNkMmFm/ODZlOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}