{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"The SMB Deal Hunter Podcast","title":"His Business Is Boring, But It Returns 50% a Year","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b5c627e7\"></iframe>","width":"100%","height":180,"duration":4946,"description":"Greg Geronemus went from Goldman Sachs to Harvard Business School, where he stumbled into the idea of buying a small business instead of starting one. He and his partner David Rosner raised $550K in search capital, built a database of 30,000 companies, and spent nearly two years searching for the right deal.They signed one LOI. It was for a business that checked none of the boxes: an old-fashioned B2C tour operator sending baby boomers on group trips around the world. He bought it for $29 million at under 5x with a 50% seller note at 4%.Four years later, he sold to a private equity firm. Nearly 50% annualized returns. Almost 5x net to investors. Today, he runs Footbridge Partners, investing in the next generation of searchers.","thumbnail_url":"https://img.transistorcdn.com/Ip8VYvVHcoJHaY9Kig3G0657tlc8W7tE_65VKMhQgKc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83ZGJh/YTEwNmZhZTcyYWJk/OWU0OGM3MDM2Mzcy/MmUxNy5qcGVn.webp","thumbnail_width":300,"thumbnail_height":300}