{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Heard Business School","title":"How to Build a Sustainable, Mission-Driven Therapy Business with Kelley Stevens","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b66a9db9\"></iframe>","width":"100%","height":180,"duration":3063,"description":"Building a thriving private practice as a therapist comes with unique challenges, from finding clients to managing finances and maintaining work-life balance.Kelley Stevens, a licensed marriage and family therapist and founder of The Private Practice Pro, joins Michael Fulwiler to share her journey from group practice to running a successful private practice and growing a therapist-focused business.Kelley draws on her marketing expertise and hands-on experience to offer practical advice for therapists who want to build sustainable, mission-driven practices without burning out.Listen to the conversation to learn how Kelley navigated setting fees, getting referrals, managing maternity leave, and using social media thoughtfully to grow her business.In the conversation, they discuss:Building strong referral networks that workSetting fees based on value and market realitiesThe importance of consistent marketing efforts that fit your styleConnect with the guest:Kelley on Instagram: https://www.instagram.com/theprivatepracticepro/ Kelley on LinkedIn: https://www.linkedin.com/in/kelley-stevens-lmft-b92b4237/Visit The Private Practice Pro website: https://theprivatepracticepro.com/ Connect with Michael and Heard:Michael’s LinkedIn: https://www.linkedin.com/in/michaelfulwiler/ Newsletter: https://www.joinheard.com/newsletter Book a free consult: joinheard.com/consult Jump into the conversation:(00:00) Welcome to Heard Business School(01:28) Meet Kelley Stevens(02:40) Choosing Carleton College And Family History(04:49) Early Career in Hospital And Group Therapy(07:18) How Kelley Took on Marketing at Her Group Practice(09:42) The Importance of Building Referral Networks in Therapy(13:22) Transitioning From Group Practice To Private Practice(15:05) Recognizing Unsustainable Work Habits And Burnout(17:41) Setting Fees And Deciding Against Taking Insurance(20:34) Launching The Private Practice Pro During The Pandemic(22:22) Learning Social Media With Help From a Teenager(25:15)...","thumbnail_url":"https://img.transistorcdn.com/VeEivAX_HTbGxZuTLznr4LPeYdvYf1o7A9czvWKmcxk/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS85MmMz/YmQzZWExNzg2Njlj/Mjk5YmIyY2ZlOGJh/MjZiOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}