{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Inside BS Show","title":"Brand Reputation | Key Drivers of Business Value Part 6 of 10 | 618","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b79eff89\"></iframe>","width":"100%","height":180,"duration":1192,"description":"Brand Reputation\nIn this episode of the Inside BS Show, Dave Lorenzo, the Godfather of Growth, discusses the vital role brand reputation plays in influencing a business's valuation, especially during an exit. The duo breaks down five actionable ways businesses can improve and maintain their brand reputation.\nOverall, businesses aiming to increase their valuation should pay attention to their brand's reputation. From the moment a negative review comes into the everyday interactions with customers, every touchpoint matters and plays a role in the business's overall value.\nWatch the full episode for more insights and actionable tips!\nChapters\n00:00 Brand Reputation\n01:20 Managing Online Reviews\n06:25 Collect Testimonials and Letters of Recommendation\n10:50 Use Quantitative Brand Measurement Tools\n14:36 Public Relations Strategy\n17:35 Achieve Industry Recognition \nAbout Inside BS Show \nThe Inside BS Show provides business leaders with inside business secrets to help them make a great living and live a great life.\nSince its inception in 2020, the show has been a valuable resource for CEOs and business leaders seeking the personal and professional knowledge they need to take their businesses to the next level while making the journey more rewarding. ","thumbnail_url":"https://img.transistorcdn.com/PiZj2Jvm0A50__OqC5DH07qJG7fmMYBgHzZdsz2P7co/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS83ZDIx/MjEwZDNiZDMwN2Uw/YzJiNjE0ZTNkMmFm/ODZlOC5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}