{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Mental Selling: The Sales Performance Podcast","title":"Ep 050 Leveraging Your Social Media Presence for Sales","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b7d73259\"></iframe>","width":"100%","height":180,"duration":2952,"description":"In a noisy world, reputation and perception have never been more important for salespeople. Buyers only have time for those who clearly and consistently articulate value and expertise.\n\nSo how do sellers create a mindset and approach that helps them build their brand on social platforms and create connections that will lead to more sales?\n\nIn this episode, Sam McKenna, CEO of #samsales Consulting, shares how salespeople can leverage LinkedIn to bolster your sales outreach and strategy.\n\n**Additional resources from this episode:** \n\n- Sam’s LinkedIn: [https://www.linkedin.com/in/samsalesli](https://www.linkedin.com/in/samsalesli)\n- Sam’s Website: [https://www.samsalesconsulting.com/](https://www.samsalesconsulting.com/)\n\n**In this episode, you’ll learn:**\n\n- Why your LinkedIn network is your net worth\n- Why LinkedIn can be more successful than cold email outreach\n- How to fine-tune your sales outreach and messaging","thumbnail_url":"https://img.transistorcdn.com/wTmvIBGIIFBLd-87ghmJdY0pgprKsP8jtboZQggUaf8/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hNzQ5/ZDgzYmVjYzM1ZDli/ZTIzNTlkYzg1YTBi/ZTQ0Yy5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}