{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Profits on Purpose","title":"He Sold His 8-Figure Business, Then Had To Buy It Back | Jim Umlauf, 4Knines","html":"","width":"100%","height":180,"duration":2291,"description":"How Does Your Brand Stack Up? Download our FREE eCommerce Hidden Profit Audit Template here: https://www.futurereadycfo.com/hidden-profit-audit-free-template\nMost founders sell and walk away. Jim Umlauf sold 80% of 4Knines, kept 20%, and watched revenue fall roughly 75% under the new owners. Then he came back in to save the business he had built.\nJim is the founder of 4Knines, an eight figure eCommerce brand run today by three full-time employees. In this episode he walks through the full arc: building it, selling most of it, the things that crept up on the business once he stepped back, and what it took to rebuild after the decline. Thirteen years in, he has no intention of stopping at twenty.\n● Why selling your business is not the finish line most founders think it is\n● What changed inside the company once the original operator stepped back\n● How Jim rebuilt revenue after the decline, and what he did differently\n● Running an eight figure eCommerce brand with three full-time people\n● What the OEM relationship with Ford did for the brand's credibility\n● How Jim thinks about valuation, ownership and what he is building toward\nGuest: Jim Umlauf, Founder, 4Knines\nWebsite: https://4knines.com/\nLinkedIn (personal): https://www.linkedin.com/in/jim-u/\nLinkedIn (company): https://www.linkedin.com/company/4knines/\nI hope you enjoyed this episode!\nGive it a like, share, and subscribe to not miss the content coming your way weekly.\n– Nate and the Profits on Purpose podcast team\nConnect with Nathan Littlewood on LinkedIn: https://www.linkedin.com/in/nathanlittlewood/\nVisit the Future Ready CFO website here: https://www.futurereadycfo.com/\nJoin the Future Ready Newsletter here: https://www.futurereadycfo.com/newsletter\nListen to Profits on Purpose on these podcast platforms: \nSpotify: https://open.spotify.com/show/1h3U1cG0zhaSwqa8f2UFXI\nApple Podcasts: https://podcasts.apple.com/us/podcast/profits-on-purpose/id1826982087\nAmazon Podcasts:...","thumbnail_url":"https://img.transistorcdn.com/_cxG7RO1ZcnYwGXI1jP4ZK-pmU86wobwOhFfT9k5yjU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9kYTEz/MDg5MzFhZjJlMzkw/MDkxNDRlYzkyNWQx/ZGIzYi5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}