{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Marketing News Canada","title":"James Connell (Roots Canada)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b82d603a\"></iframe>","width":"100%","height":180,"duration":1547,"description":"On this episode of Marketing Jam, Darian Kovacs talks to James Connell, who is VP of E-Commerce and Marketing of one of Canada's most notable brands: Roots Canada.\n\nThis interview is part of a series of interviews recorded at the 2018 DX3 Digital Marketing and Retail event hosted in Toronto, Canada. Marketing Jam thanks DX3 for being a partner of the show.\n\nJames is a Roots Canada employee and ambassador, through and through. After starting as a stock boy and key holder more than 20 years ago, he has risen through the ranks of Roots Canada and been a part of many key marketing and public relations initiatives.\n\nOn the show, Darian and James talk about Roots' association with Canadian culture, the post-Olympics iteration of the company, Connell and Roots' approach to working with influencers, and the use of cutting-edge technology in marketing.\n\nFollow Jelly Marketing:\n\nTwitter - http://twitter.com/jellymarketing\nFacebook - http://facebook.com/jellymarketing\nInstagram - http://instagram.com/jellymarketing\nWebsite - http://jellymarketing.com\n\nFollow Darian Kovacs:\n\nWebsite - http://jellymarketing.com/darian/\nFacebook - http://facebook.com/dariankovacspage/\nInstagram - http://instagram.com/dariankovacs/\nTwitter - http://twitter.com/dariankovacs\n\nFollow James Connell:\n\nLinkedIn - http://linkedin.com/in/jamesconnell1/\nInstagram - http://instagram.com/jhconnell/\nTwitter - http://twitter.com/jhconnell\n\nFollow Roots Canada:\n\nWebsite - http://​roots.com\nLinkedIn - http://​linkedin.com/company/roots/\nInstagram -http://​instagram.com/rootscanada/\nTwitter - http://twitter.com/RootsCanada\nFacebook - ​http://facebook.com/roots/\n\n\n\nAdvertising Inquiries: https://redcircle.com/brands\n\nPrivacy & Opt-Out: https://redcircle.com/privacy","thumbnail_url":"https://img.transistorcdn.com/5dNs_7-mGa77ldz4yVyFnpjKF_toUNHKZYgYTeGh1vQ/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9iZjI2/NDgyN2VmNTUxYTZm/ODVhMTFjMDQ2Zjll/M2NiZC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}