{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"AdTech Unwrapped","title":"Progress Over Perfection with Jeremy Gan (Fandom)","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b9554956\"></iframe>","width":"100%","height":180,"duration":2167,"description":"Jared Siegel sits down with Jeremy Gan, VP of Programmatic Revenue and Partnerships at Fandom, to talk about how one of the web's largest community-driven publishers is putting AI to work without letting it touch the content. Jeremy explains how his team automated the tedious job of mapping open market spend by advertiser across 15+ SSPs, then used AI to draft outreach so sellers can move buyers from open market to PMP, PG, and direct. He also takes us inside Fandom's 48-hour Shipathon, where engineers have developed and shipped more than 30+ wiki-specific utilities built to turn a \"second screen\" audience into loyal, logged-in fans.","thumbnail_url":"https://img.transistorcdn.com/Q5tbt8fc3iZXFwjUOkIo8ryPszkUVOcWe0ThcpSBMoc/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS82ZDAx/MWY0ZWYyOTAzMzll/ZjA5ZTgyNjE5ZGUy/MTRiYS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}