{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Booked & Profitable","title":"Experience Hosting Isn’t a Side Hustle","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b96cc740\"></iframe>","width":"100%","height":180,"duration":1776,"description":"Welcome to Booked & Profitable, the podcast for physical retailers who want to grow smarter, online and in-store.\nIn this kickoff episode, we tackle a mindset shift that changes everything:\nStop treating events like extras. Start treating them like growth strategy.\nMany retailers host events for fun or foot traffic. But in today’s experience economy, hosting is a revenue engine, not a side hustle. This episode breaks down why your calendar should convert, not just entertain.\nYou’ll learn:\n- Why most events fail to drive ROI (and how to fix it)\n- 3 signs you're treating hosting like a hobby\n- How to use events as growth levers for discovery, loyalty, and sales\n- A preview of BRG’s PAER Framework: Plan → Arrive → Experience → Remember\nExplore more at bookableretailgroup.com\nFollow us on LinkedIn: Bookable Retail Group","thumbnail_url":"https://img.transistorcdn.com/g_xTrCyhBafj8vNoeS2FcDpJQIU__nrzI5phPRiFIvU/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS81NmEx/MjYwNjFhM2IwYzYw/ZDViNGQ0NjdmMmZm/MzAzOS5wbmc.webp","thumbnail_width":300,"thumbnail_height":300}