{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Funnel Radio","title":"SFR 247: Acts Of Marketing...","html":"","width":"100%","height":180,"duration":1457,"description":"\"How to market your business\" \"marketing strategy\" \"product launch\"\n \nYou walk into a group of people (your dream market)... what do you say and do to get their attention?\n \nSTOP!\n \nBefore you read any further, I wanna drop a truth nuke…\nReading this article could either be the best thing you do all day… or a MASSIVE distraction.\n \nARE YOU READY FOR A PRODUCT LAUNCH?\n \nSo before you continue, I want you to answer these quick questions, (and here they are):\n \n Have you studied Market Selection?\n \n Do you have a Product?\n \nOnce you have a product, these are some of the Acts of Marketing that you can use to create a ton of noise when you launch.\n \nI've been at this game for six years now,  and hindsight’s 20/20... so looking back, if I give one piece of advice, it would be:\n \nStop obsessing over:\n \n Funnel types - until you have a product\n \n Offer Creation Methods - until you’ve chosen a market\n \n Your Dream 100 List - until you know who your dream customer is\n \n What to build - until you know who to sell.\n \nLast episode, I talked to you guys about how to select a market, and it's super powerful - I believe it’s where EVERYONE should start when they're trying to decide what to sell…\n \nThe big issue that I ran into in college was I was that I knew a lot of strategy... but I didn't have a product…\n \nAND THAT’S WHY I WAS BROKE! \n \nSo if you're studying Acts of Marketing without a product…\n \n Stop getting distracted with campaign styles of marketing. If you don't have a product yet, don't worry about this crap.\n \nThis is powerful stuff, but you don't have to know EVERYTHING at once.\n \nCASH FLOW IS KING …\n  \nFirst of all, you need to learn:\n \n Market Selection/ Market Design, i.e., How to choose your market…\n \n Start selling before you create the product (which is totally possible).\n \nI made six figures before my product was even done - which is super powerful. Events are the same way. The next OfferMind event hasn't happened yet, but we've already cash flowed a lot on...","thumbnail_url":"https://img.transistorcdn.com/wYNmCvUWj1HUVsTnnGxfHEkoAfnnZqMMXf3202FAPb4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTU2/NzhmMjJmMTlhOWY2/ZmE2ZTAzOWEzNzE3/MzQ0NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}