{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"Sales Funnel Radio","title":"SFR 247: Acts Of Marketing...","html":"","width":"100%","height":180,"duration":1457,"description":"\"How to market your business\" \"marketing strategy\" \"product launch\"   You walk into a group of people (your dream market)... what do you say and do to get their attention?   STOP!   Before you read any further, I wanna drop a truth nuke… Reading this article could either be the best thing you do all day… or a MASSIVE distraction.   ARE YOU READY FOR A PRODUCT LAUNCH?   So before you continue, I want you to answer these quick questions, (and here they are):   Have you studied Market Selection?   Do you have a Product?   Once you have a product, these are some of the Acts of Marketing that you can use to create a ton of noise when you launch.   I've been at this game for six years now,  and hindsight’s 20/20... so looking back, if I give one piece of advice, it would be:   Stop obsessing over:   Funnel types - until you have a product   Offer Creation Methods - until you’ve chosen a market   Your Dream 100 List - until you know who your dream customer is   What to build - until you know who to sell.   Last episode, I talked to you guys about how to select a market, and it's super powerful - I believe it’s where EVERYONE should start when they're trying to decide what to sell…   The big issue that I ran into in college was I was that I knew a lot of strategy... but I didn't have a product…   AND THAT’S WHY I WAS BROKE!    So if you're studying Acts of Marketing without a product…    Stop getting distracted with campaign styles of marketing. If you don't have a product yet, don't worry about this crap.   This is powerful stuff, but you don't have to know EVERYTHING at once.   CASH FLOW IS KING …    First of all, you need to learn:   Market Selection/ Market Design, i.e., How to choose your market…   Start selling before you create the product (which is totally possible).   I made six figures before my product was even done - which is super powerful. Events are the same way. The next OfferMind event hasn't happened yet, but we've already cash flowed a...","thumbnail_url":"https://img.transistorcdn.com/wYNmCvUWj1HUVsTnnGxfHEkoAfnnZqMMXf3202FAPb4/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9lOTU2/NzhmMjJmMTlhOWY2/ZmE2ZTAzOWEzNzE3/MzQ0NC5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}