{"type":"rich","version":"1.0","provider_name":"Transistor","provider_url":"https://transistor.fm","author_name":"RetailMediaX","title":"SMG","html":"<iframe width=\"100%\" height=\"180\" frameborder=\"no\" scrolling=\"no\" seamless src=\"https://share.transistor.fm/e/b9a8d77f\"></iframe>","width":"100%","height":180,"duration":1287,"description":"Paul Skeldon sits down with Katie Streeter Hurle, ex Procter & Gamble & now Chief Strategy Officer at SMG to discuss how retail media has evolved and how SMG has evolved with it – along with how the company works so closely with many of the UK’s leading retail media network providers\n\nDiscussion points:\n• What it takes to build a world class RMN in today’s market\n• What every retailer starting their retail media journey needs to know\n• How brands are investing in retail media – both financially and creatively\n• SMG’s move into the US market\n• What the future holds for SMG and retail media\n\nBehind the mic:\n• Katie Streeter Hurle, Chief Strategy Officer, SMG\nhttps://www.linkedin.com/in/katie-streeter-hurle-b428701b/\n• Paul Skeldon, editor InternetRetailing\nhttps://www.linkedin.com/in/paulskeldon/","thumbnail_url":"https://img.transistorcdn.com/Y_YK9ffR_ssez3xzKSb7UB2wgR2h2wQP5wnsknOoZh0/rs:fill:0:0:1/w:400/h:400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9hMDJk/MmUxZDliMmE3OTY4/ZGQ2Nzg2OTIzZTE1/NWU1My5qcGc.webp","thumbnail_width":300,"thumbnail_height":300}